Plug the Holes and Help Your Retailers

Ilene Rosenthal, CEO

More than six months into 2020, we're well past asking the question: When will the pandemic-induced disruption end? 

Now, it's about taking advantage of the adaptive agility COVID-19 has incited.

For B2B companies that serve ecomm and retail, we’ve witnessed opportunities in tactical excellence and strategic thinking that can open minds to some low-hanging fruit.

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Topics: strategy, retail, ecomm, marketing

The Yin-Yang of Retail vs. Ecomm Has Got Me Dizzy

Ilene Rosenthal, CEO

I’m deep in the world of optimizing ecomm businesses for companies with an emotional, aesthetic focus. Their success is connected to both visual appeal and real-time experience, but fulfilled digitally.

Think about that: a customer connection driven by beauty, fulfilled digitally. Whoosh! What was once imagination, is now oh, so real.

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Topics: strategy, retail, ecomm, marketing

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